The 4 Stages of Gym Business Mastery

A gym owner flew to New Jersey to spend a day with Vince Gabriele and asked him point blank: "Am I going to be OK?" After 19 years owning a gym and a decade coaching hundreds of gym owners, Vince has seen that fear show up at the same predictable points. Every gym moves through four stages. Each stage has its own problems, its own focus and its own job for the owner. Most owners don't quit because the business stops working. They quit because the stage they're in feels harder than they expected, and they assume something is wrong with them. This book is the map. Stage 1, Creating ($0 to $25K a month): get more clients and reach Stage 2 before you burn out. Stage 2, Building ($25K to $50K a month): shape the culture and learn to manage a team. Stage 3, Prime ($50K to $100K a month): build an organization, lead the team and protect the profit. Stage 4, Scale ($100K a month and up): remove yourself so the business runs without you. Inside you'll find the core things to focus on in each stage, the signs you're ready for the next one, how to price, hire and get a grip on your numbers, and a playbook for opening multiple locations. Plus real stories from gym owners who made the climb. If you make your living through personal training, one on one, small group or large group, and you're done guessing, this book shows you exactly where you are and what to do next.